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Radisson RED Becomes a National Supporter of the American Heart Association

octobre 3, 2018

Radisson RED

Radisson RED,the lifestyle hotel brand inspired by art, fashion and music from Radisson Hotel Group, is excited to announce its support of the American Heart Association. The collaboration was revealed at the Association's Twin Cities Heart & Stroke Gala on September 29th, which is World Heart Day. The event celebrates donors, volunteers and the many lives saved due to the work of the American Heart Association.

"We are honored to be working with such an impactful organization," said Catherine Higgins Whiteside, vice president, Marketing, Americas, Radisson Hotel Group. "The Radisson RED brand encourages guests to live their best life, which aligns with the American Heart Association's life-saving mission to be a relentless force for a world of longer, healthier lives."

Radisson RED is a proud national cause supporter of the American Heart Association's Go Red for Women movement, which celebrates the energy, passion and power of women to band together to wipe out heart disease. The hotel brand is a sponsor of the Twin Cities Go Red Luncheon, a signature event recognizing local fundraising efforts that raise critical funds for research and education. Radisson RED is also sponsoring the iconic American Heart Association's Go Red for Women Red Dress Collection— an exciting, pop-culture-inspired event that engages top designers, models, celebrities and a wide array of supporters to demonstrate their support of the mission and amplify the message annually during New York Fashion Week in February.

"We are excited by this new strategic collaboration with Radisson RED," said Veronica Acurio, vice president of global business medical solutions division at 3M and 2019 Twin Cities Go Red for Women chair. "Its support will help us save more lives by reaching even more women with important life-saving messages on how to take charge of their heart health."

Radisson RED is preparing to open its second U.S. location in Portland, Ore. in November 2018. The brand has a hotel in Minneapolis, Minn. and will open a third U.S. location in Miami, Fla. Q1 2019.

À propos de Radisson RED

Radisson RED est une marque hôtelière haut de gamme apportant une touche amusante aux séjours hôteliers conventionnels. Radisson RED donne un nouveau souffle à l’hôtellerie grâce à son cadre animé propice aux échanges et sa décoration audacieuse qui respire la bonne humeur. Les hôtels Radisson RED sont situés dans des quartiers dynamiques et urbains, et offrent aux clients des occasions infinies de les découvrir, passant sans effort des affaires aux loisirs. Les clients et les partenaires commerciaux peuvent améliorer leur expérience avec Radisson RED en participant à Radisson Rewards, un programme de fidélité international qui propose des avantages et des primes exceptionnels.

Radisson RED fait partie du portefeuille de marques Radisson Hotel Group Americas, qui comprennent Radisson Collection, Radisson Blu, Radisson, Radisson RED, Radisson Individuals, Park Plaza, Park Inn by Radisson et Country Inn & Suites by Radisson, réunies sous le nom de Radisson Hotels Americas. Radisson Hotel Group Americas représente les marques hôtelières Radisson aux États-Unis, au Canada, dans les Caraïbes et en Amérique latine. Associé au Radisson Hotel Group, représentant Radisson Hotels en Europe, au Moyen-Orient, en Afrique et en Asie-Pacifique, Radisson Hotel Group Americas est l’une des plus grandes entreprises hôtelières au monde avec plus de 1 500 hôtels en exploitation et en développement dans 120 pays.

Pour effectuer des réservations et en savoir plus, rendez-vous sur https://www.radissonhotelsamericas.com/fr-ca/marque/radisson-red